Privacy Policy

Last Updated: September 2, 2026

Auto Paint HQ (“Auto Paint HQ,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you provide when you visit or make a purchase from autopainthq.com (the “Website”).

This Privacy Policy explains what information we collect, how we use it, when we share it, and the choices you have regarding your information.

By using our Website, you acknowledge the practices described in this Privacy Policy.

1. Information We Collect

We may collect information you provide directly to us, information collected automatically when you use our Website, and information received from third-party service providers.

Information You Provide to Us

Depending on how you interact with Auto Paint HQ, we may collect:

Your name
Billing and shipping address
Email address
Telephone number
Account information, if you create an account
Information contained in customer service inquiries or messages
Information you provide when subscribing to our newsletter or marketing communications
Information you provide when submitting product reviews or other content
Order and purchase information, including products purchased, quantities, shipping information, and transaction details
Information you provide when requesting assistance with products, paint colors, orders, shipping, returns, or other services

We do not ask you to provide sensitive personal information unless it is reasonably necessary to provide a service you specifically request.

Payment Information

When you place an order through the Website, payment information is processed by our payment processing providers. Depending on the payment method you use, these providers may collect information such as your credit or debit card number, billing information, and other information necessary to process your payment.

Auto Paint HQ generally does not directly store complete payment card numbers on our own systems. Payment information is handled by the applicable payment processor in accordance with its own privacy policy and security practices.

Information Collected Automatically

When you visit the Website, certain information may be collected automatically, including:

IP address
Browser type and version
Device type
Operating system
General geographic location
Pages and products viewed
Links or buttons clicked
Referring website or source
Date and time of visits
Search terms or interactions with the Website
Information about how you use and navigate the Website

We may collect this information through cookies, pixels, tags, log files, and similar technologies.

2. Cookies and Similar Technologies

Auto Paint HQ and our service providers may use cookies and similar technologies to operate the Website, remember your preferences, maintain shopping-cart functionality, understand Website usage, improve our services, and support marketing or advertising activities.

Cookies may be used to:

Keep products in your shopping cart
Remember your preferences
Maintain your session
Understand Website traffic and usage
Measure the effectiveness of advertising
Provide relevant marketing or advertising
Detect fraud, abuse, and security issues
Improve Website performance and functionality

You can configure your browser to refuse or delete cookies. However, disabling certain cookies may affect the functionality of the Website, including shopping-cart and checkout features.

Because our Website is hosted and operated using Shopify, Shopify and its service providers may use cookies and similar technologies in connection with providing the ecommerce platform.

3. How We Use Your Information

We may use personal information for legitimate business purposes, including to:

Process and fulfill orders
Process payments
Ship products
Provide customer service and technical support
Respond to questions, requests, and communications
Communicate with you about your orders
Provide information about products and services
Send newsletters and promotional communications when permitted by law
Personalize and improve your experience on the Website
Improve our products, Website, and services
Analyze Website traffic and usage
Prevent fraud and unauthorized transactions
Maintain Website security
Protect our rights, property, and users
Comply with applicable laws and legal obligations
Enforce our terms, policies, and agreements
Carry out other purposes disclosed to you at the time information is collected

4. Marketing Communications

If you subscribe to our newsletter or otherwise provide consent to receive marketing communications, we may send you emails regarding products, promotions, news, educational content, or other information related to Auto Paint HQ.

You can unsubscribe from marketing emails at any time by clicking the “unsubscribe” link contained in the email or by contacting us using the information provided below.

Even if you opt out of marketing communications, we may continue to send transactional or service-related communications, such as order confirmations, shipping notifications, account-related messages, or responses to customer service inquiries.

5. How We Share Information

We may share personal information with third parties when reasonably necessary to operate our business and provide our products and services.

These third parties may include:

Shopify and ecommerce service providers
Payment processors
Shipping and fulfillment providers
Website hosting and technology providers
Email and marketing service providers
Analytics providers
Advertising and marketing partners
Customer service and communication providers
Fraud prevention and security providers
Professional advisors, such as attorneys, accountants, or insurers
Government agencies or law enforcement when required or permitted by law

We do not share personal information with third parties for their own independent use except as permitted by applicable law or as otherwise disclosed to you.

We may also share information when necessary to protect Auto Paint HQ, our customers, our Website, or others, including to investigate fraud, security incidents, or illegal activity.

6. Shopify

Our online store is powered by Shopify. Shopify provides the ecommerce infrastructure that allows us to sell products and services to you.

Shopify may collect and process personal information in connection with your use of our Website, including information necessary to operate the store, process transactions, provide security, and improve Shopify's services.

Shopify's handling of personal information is also governed by Shopify's own privacy policies and terms.

7. Third-Party Services and Links

Our Website may contain links to third-party websites, applications, social media platforms, payment services, or other services.

We are not responsible for the privacy practices, security, or content of third-party websites or services. We encourage you to review the privacy policies of any third-party service before providing personal information.

8. Data Retention

We retain personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, including processing orders, providing services, maintaining business and transaction records, resolving disputes, preventing fraud, complying with legal obligations, and enforcing our agreements.

The specific retention period may vary depending on the type of information and the reason it was collected.

9. Data Security

We take reasonable administrative, technical, and organizational measures designed to protect personal information from unauthorized access, use, alteration, disclosure, or destruction.

However, no website, electronic transmission, or storage system can be guaranteed to be completely secure. You should use caution when transmitting information online.

10. Your Privacy Rights

Depending on where you live and subject to applicable law, you may have certain rights regarding your personal information.

These rights may include the right to:

Request access to personal information we maintain about you
Request correction of inaccurate personal information
Request deletion of personal information
Request information about how we collect and use personal information
Opt out of certain marketing communications
Opt out of certain targeted advertising or sharing activities, where applicable
Request a copy of certain personal information in a portable format
Appeal a decision regarding a privacy request, where required by law
Exercise other rights provided by applicable state or federal law

To make a privacy request, contact us using the information in the “Contact Us” section below.

We may need to verify your identity before completing certain requests. We will only request information reasonably necessary to verify your identity and protect your personal information.

We will not discriminate against you for exercising privacy rights available to you under applicable law.

11. California Privacy Rights

If you are a California resident, California privacy laws may provide you with additional rights regarding your personal information.

Depending on the circumstances and applicable law, California residents may have rights to:

Know what personal information is collected, used, disclosed, sold, or shared
Request access to certain personal information
Request deletion of personal information
Request correction of inaccurate personal information
Opt out of the sale or sharing of personal information
Limit certain uses or disclosures of sensitive personal information, where applicable
Receive equal treatment when exercising privacy rights

We do not knowingly sell personal information for monetary consideration in the traditional sense. However, certain advertising, analytics, or technology practices may be considered a “sale” or “sharing” of personal information under certain state privacy laws.

If applicable law provides you with an opt-out right, you may exercise that right by contacting us using the information below or through any applicable privacy-choice mechanism made available on our Website.

12. Children's Privacy

Our Website is not directed toward children under the age of 13, and we do not knowingly collect personal information from children under 13.

If you believe a child has provided personal information to us, please contact us so that we can take appropriate steps to delete the information.

If applicable law establishes a different minimum age for the collection of personal information without parental consent, we will comply with that requirement.

13. Do Not Track

Some web browsers offer a “Do Not Track” setting. Because there is currently no universally accepted standard for responding to Do Not Track signals, our Website may not respond to all such signals.

Where required by applicable law, we will honor legally recognized privacy preference signals.

14. International Visitors

Auto Paint HQ is based in the United States. If you access the Website from outside the United States, your information may be transferred to, stored in, and processed in the United States or other locations where we or our service providers operate.

By using the Website, you understand that your information may be processed in countries that may have different data-protection laws than the country where you reside.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business, Website, services, technology, or applicable laws.

When we make changes, we will update the “Last Updated” date at the top of this Privacy Policy. The updated Privacy Policy will become effective when posted on the Website unless otherwise stated.

We encourage you to periodically review this Privacy Policy.

16. Contact Us

If you have questions about this Privacy Policy or would like to exercise a privacy right, please contact us:

Auto Paint HQ
Saint Louis, Missouri, United States

Phone: 1-636-265-8060
Email: customerservice@autopainthq.com

Hours: Monday–Friday, 8:00 AM–5:00 PM Central Time

You may also contact us through the contact form available on our Website.